Sophie.
JavaScript required

This site needs JavaScript to display properly.

Either it's switched off in your browser, or a script failed to load. Rather than show you a half-built page, here's everything you'd have come here for.

Download my resume (PDF)
Sophie Livingstone — Product Designer

Two years in product design across femtech, sports, and SaaS, and five years in marketing before that. Full product redesigns at Fertitude and Fanatix, co-founded JumpWag, and designed Sweatville end to end.

Get in touch
sophialivingstonee@gmail.com linkedin.com/in/sophialivingstone
Work About Contact Resume
Appearance
Product Designer

People before pixels.

Five years in marketing before design taught me to think about the person before the pixel, every time.

See my work ↓
Portrait of Sophie
hobbyist ✦ cat mom ✦ otaku ✦ こんにちは
Selected Work

Case studies

Femtech Mobile Full Redesign

Fertitude

Making reproductive health feel less clinical, more human.

I handled the full redesign of Fertitude, a reproductive health app. I reworked the period tracker, embedded the AI assistant across the product instead of keeping her confined to one screen, and rethought how expert care and community worked.

Status
Live
Fertitude home screen showing today's cycle day and phase
Sports Fan Engagement Mobile

Fanatix

Designing the second screen sports fans actually reach for.

I came in to redesign Fanatix from an earlier version of the app, then kept building from there: community features, monetisation flows, and live banter rooms where fans talk through a match as it happens. Now the app is the first thing fans reach for, instead of scattering banter across a dozen other tabs.

Status
Live
Fanatix home screen showing live match scores
SaaS Content Tools Co-Founder

JumpWag

Trends are everywhere. Making them make sense for you is the hard part.

JumpWag surfaces what's trending on TikTok, Instagram, and YouTube Shorts, then helps you figure out how to make it fit your niche, audience, and brand. I was one of three co-founders, handling all of the product design alongside a growth-focused PM and a developer.

Status
Live · Currently paused
JumpWag homepage with viral trends headline
More Work

Other projects

Fitness · Mobile
Sweatville

A gym membership app that lets members check in, track visits across branches, and monitor their measurements, all from one place.

Mobile UI Product Design
Concept · Early stage (paused)
Bellavi

A productivity app that turns your goals into an RPG story. Your big goal becomes an “epic mission,” broken into small quests that build toward it.

Concept Product Design